The consumer boost is set to be triggered by the Government’s long anticipated decision to repeal the Groceries Order which prevents retailers passing on certain discounts they get from suppliers to customers.

The move could save families up to €1,000 a year, according to Rip Off Republic presenter Eddie Hobbs.

Mr Martin stressed he would also be beefing-up competition laws in a bid to reassure independent traders who fear the abolition will see them swept out of the market by chain stores.

The Enterprise Minister said he did not rule out having the new regime in place by Christmas, however Oireachtas observers saw that as optimistic given the amount of parliamentary time which would be needed to effect the changes.